Lineage? It is a beautiful thing that each and every case is different, as my expectations and anticipations going into every album that I listen to are never the same. Some are the realization of years and years of waiting; while others get here before I even knew they were on the way. TIME definitely helps to build hopes. Maybe that particular individual hasn't released a project of any type for quite awhile or, if they have, maybe the latest creation is with a certain producer who they haven't worked with in a long time or is of a certain style that they haven't touched in some time. As of right now, the last review that I wrote was of an album by the name of "Heights Of Fire". "Heights Of Fire" was the first album Capleton had done in SIXTEEN years. Absence definitely does make the heart grow fonder. Another thing that might help the water boil is a little thing called TALENT. Once upon, not long ago, Sizzla Kalonji and one or two of his peers would release three (and sometmes FOUR) albums in any given year and... I REALLY looked forward to each and every one of them. Every. Single. Time. Sizzla was my favourite (historically speaking, he still is) and I'd been thrilled by his work enough to the point where I had no problem sitting through and sifting through some of his less than stellar work because the golden carrot of a generational type of release was always out there for him (and, at his best, he rewarded me for my loyalty). Also, given Reggae's hesitancy for promoting itself, something else that tends to catch the eyes and ears is when you actually do come across a release that has a solid amount of publicity behind it. This can work in a few different ways: You can have the unthinkable, which is an actual label doing their job and propping up an album and giving it a nice buzz prior to its release; you can also have the more usual word-of-mouth type of hype surrounding an album which, obviously, will exist both and ahead and well after its release date. Take all of these things and you have a situation where I'm struggling to wait to wrap my brain around a record an... you could even throw in something like... oh, I don't know... maybe even the album's title will make me eager to hear it as well. Any one of these things can do the trick (I'm not too hard to please).
| 2006 |
Now, hypothetically speaking, what if we had an album which, in one way or another, actually checked off every one of those categories? It hasn't been a very long time sense Buju Banton last released an album. Three years ago was "Born For Greatness" and three years prior to that was "Upside Down" (there was a decade-long gap between it and "Before The Dawn" just ahead of it but let's not talk about that today). So he's been fairly active and productive. HOWEVER, we're going to back TWENTY years for the last time Buju pushed a project that was billed as a full, heavy Dancehall oriented set. It was very well regarded and is probably best remembered for carrying 'Driver A'; while also featuring GEMS such as 'Hey Boy', 'Try Offa Yuh', 'Your Night Tonight', 'Jig' (which I just listened to for the first time in who knows how long and I do not recall it being THAT good) and personal favourite of mine, the absolutely slaying 'Til It Bend'. Oh yeah... that album was called "Too Bad".
Time-X.
Anyone sitting down to read a review of this length is probably going to be familiar with Buju Banton's work to some degree so I will not stress just how talented he's been but I will say that it is COMPLETELY fair to make the point that his has been one of THE biggest names in all of Reggae music (and I would even go as far as to say in all music made by people of African descent) for the better part of the last THIRTY-FIVE YEARS or so. The industry has responded accordingly and his albums are uniquely promoted. They tend to land, in my opinion, somewhere between some big international release (think Sean Paul, Shaggy etc.) and the aforementioned Capleton or Sizzla at their best (think "More Fire" or "Da Real Thing"); his releases seem to simultaneously grab an appreciable level of respect from both music scribes and mroe hardcore fans (and, in Buju's particular case, he seems to get quite a bit of respect within the Hip-Hop community as well). Evidence of this can best be found in the fact that Buju Banton has been nominated for the Reggae Grammy Award for Best Album on SEVEN occasions, having won it in 2011 for "A New Dawn". Buju's also worked with a number of big labels; most recently his work has been released through a relationship with VP Records and his own Gargamel Music. (and I just mentioned "More Fire" & "Da Real Thing": Both are VP projects). who've done a find job in getting the word out for his new albums.
Talent-X. Publicity/Word of mouth-X.
Enter "Too Too Bad" [Album title-X]. I want to say that it was maybe later on in 2025 when I first got word that Buju Banton was coming with a new album (it may've been earlier, actually, but it was definitely before 2026 began), which was definitely good news on its own. As the information developed and we got an official title, "Too Too Bad" was hyped as basically a sequel for the aforementioned 2006 killer, "Too Bad", and not just in title, alone. Like its elder sibling, "Too Too Bad" would be a heavily Dancehall-centric release, featuring the handiwork of such respected maestros as Di Genius, Supa Dups, Ricky Blaze, the great Suku from Ward 21 and others and... that was it for me! I was COMPLETELY sold! The few early bites we got from the forthcoming meal were also legit and seemed to signal that, indeed, a worthy followup to "Too Bad" was in the offering. Not to dwell on it too long because you probably know the story to some degree but (much like Capleton, actually) Buju got his start in the Dancehall, where he was also one of the biggest names before shifting to more Roots focused material. (Also like Capleton) He has found HUGE successes working under both spectrums and, typically, his albums may lean one way or another but they'll feature elements of both subgenres. His most recent work, 2023's "Born For Greatness", also carried a bit more of a varied and open sound and it wasn't his best piece of output and, ahead of that, was 2020's "Upside Down", for which pretty much the same could be said. For me - if you want to hear the last TRULY GREAT release from Buju, we go back to "Rasta Got Soul" from 2009 (and I'm skipping over "Before The Dawn" from 2010 which won him his Grammy), so it's been awhile (again, respecting that decade where he was... not releasing albums) but, going into "Too Too Bad", I was FULLY expecting that trend to come to a halt. Does it???
Nope! It most certainly does not. While I can report that "Too Too Bad" is pretty good, I don't think that I can honestly call it a GREAT album. That's awful after all of that^ buildup and anticipation and I will try my damnest to make sure I don't make it seem like it's bad at all as, in the end, it proves to be a good, fun time of a Dancehall album. A PRIME example of my feelings of Buju Banton's new album "Too Too Bad" can be found on its very first track, 'We Nuh Play'. I think I was expecting something a little... maybe on the harsher side of things in terms of the sound but this tune, which checks in over a cut of the Diseases Riddim and is aimed at bullies and people who think they can intimidate and threaten their way through life, is far more lyrical and DEFINITELY has its moments ["To breathe in and out, dat a my daily trod. To survive these streets and no get no toetag"]. 'We Nuh Play' is also THE baddest moment that I found on "Too Too Bad"... but I don't know that I LOVE it, necessarily. The kind of bitterness that I was anticipating on the opener is found in spades on the second tune, 'FAFO'. An acronym for the increasingly popular (or maybe it's already peaked) "Fuck around and find out" saying, 'FAFO' definitely is more on the harsh side of things, although in a minimalistic way (that riddim has a golden simplicity to it) but it's almost not even there! Coming in at just over a couple of minutes, 'FAFO' probably could have been a bit more! What is here, however, is very solid and serves up a bit of an early BITE for the album. That vibe continues (pretty much everywhere) on the next tune in, 'Eye 2 Eye', but in a different way. This one is a 'gal tune' and it's... okay but the star of that show, without question, is the infectious riddim courtesy of Silent Addy & Disco Neil. It should also be mentioned that 'Eye To Eye' is COMPLETELY in a rush or something because it's not even TWO MINUTES long. Speaking of riddims, the world famous and CHILLY WYFL Riddim (that thing is ICE COLD!) underpins one of the best tunes on the whole of "Too Too Bad", the KNOCKING 'X-Rated'. This one? You won't get a damn thing out of me in reference to. It is original "Too Bad" quality, EASILY, and likely the best song on the runback not named 'We Nuh Play'. Biggup collective producers, DJ Mac & CrashDummy for what they did on the mightily ambitious WYFL. It seems like it's been a long time (because it likely has) since someone has done such a project in Dancehall and it worked out (even got PAPA SAN involved!) (WHAT!) [BOOM!]! And SINCE I'M HERE.... I might as well mention 'Good Pum Pum' (not in general. it's an actual song title), a song that is MUCH better and more detailed than I was thinking it would be.
The tune is a... just not what I was expecting and, to that end, I suppose it's actually better. It comes across FAR stronger as a kind of a relationship piece rather than a sex song which is what I (and You) were thinking it would be. And while I won't call it one of the BEST selections on "Too Too Bad" its simple curiosity angle is definitely amongst the highest here. 'Like You', despite its thinness, on the other hand, is EXQUISITE. Let's talk about this one for just a second. If you take away the little 'lead-in' portion and the 'let-off' at the end... there're probably 80-90 ticks worth of actual lyrics in 'Like You' in full. That's it! It's all over SO damn quick that it's almost jarring. However, as I said, Buju makes the best of the moment (as tiny as it is) and delivers a real winner across a damn colourful track via DreDay. Longtime Buju Banton par, DJ Khaled unsurprisingly makes an appearance on "Too Too Bad" as he lends his services to the very familiar 'Wild Woman' (and TECHNICALLY Notch is also here) (biggup Notch). This one has an inherent extra interest to it given that 'Wild Woman' is a kinda/sorta remake but it's just okay. I did like the sound (biggup Tony Kelly) and it is definitely good time though. Considerably better would be 'House Call'. Having just covered Tony Kelly, 'House Call' actually sounds like something out of Dave Kelly's catalogue (it has GRUMBLE to it which has convinced my ears and brain that 'Boom Boom', a tune by Baby Cham and Rihanna, is about to break out) but it is a BEAUTIFUL creation of Di Genius, actually. 'House Call' is both the type and quality of song I was expecting throughout "Too Too Bad" and I was damn happy when I came across it. I'm going to ahead and pull up the similarly licked 'Heavy Hitters'. I'm not too fond of the beginning of 'Heavy Hitters' and the chorus is a bit awkward. EVERYTHING else about it, ESPECIALLY the delivery, is candy. It is delightfully old school Dancehall pitched and, when I sift through it all, a potential gem of an offering rests within.
I have a ton of things on my mind before I close this out and I'd like to take a look at one or two of them, quickly. The first is definitely the LENGTH of the album. "Too Too Bad" has thirteen songs which, collectively, take just THIRTY-FIVE minutes. That's it. From the time you start 'We Nuh Play', to the end of 'Power', it's just over half an hour (and they knew it, I think, because the physical disc has another couple of songs on it). OF COURSE I wanted much more, even if "much more" in this instance would have meant tacking on a few other (likely short) songs, I would have been happy with that. Secondly, despite the fact that it is so short, I really wanted to spend time listening through this one intently because, as I said (or at least I think I did. I don't feel like going back to make sure), I wasn't thrilled with where my opinion was headed in regards to "Too Too Bad" and I REALLY wanted to LOVE it. Having scrutinized it now even more than I usually do and seeing my thoughts of certain songs and aspects go up and down, I think I've arrived at a place where I'm most comfortable about how much I truly like this release.
Overall, I've used the word before, surely, "Too Too Bad" is FUN. It is most definitely a good listen and damn entertaining; a suitable followup to the original "Too Bad". How good it is actually is another question. Unsurprisingly, fans have reacted very well to it early and the impressions (for the most part) have been positive but I can't help but to feel that it could have been even better. This will not be the last Buju Banton album and I don't think it'll be the final Dancehall album he makes either; they'll do this again but I think that if you come here looking for that landmark next release, you will not get it. What you will get is a set that is compelling from beginning to end and ACTUAL DANCEHALL MUSIC (which is both always fun and increasingly rare as hell) from one of the greatest we've ever seen after a buildup that forecasted something SPECIAL might've been in the offering. "Too Too Bad" isn't quite special but you also don't want to miss out on what is going on here.








